Dan Jones SEO Speaker

Tailored, on-site SEO workshops to empower your team, reduce reliance on agencies and drive long term growth.

Is your marketing team struggling to get results from SEO? Or maybe you’ve relied on agencies and freelancers, but want your own staff to understand how to grow your website’s traffic.

With in-house SEO training, I’ll come directly to your office, work with your marketing and content team, and give them the tools, knowledge and processes they need to succeed.

Why Invest in In-House SEO Training?

Training your team in SEO delivers long term benefits that go beyond quick wins:

  • Everyone on the same page:
    Your content, marketing and development staff understand SEO fundamentals and can apply them consistently.
  • Tailored to your business
    Real examples, strategies, and exercises based on your own website and industry (not generic theory).
  • Actionable outcomes
    Your team leaves with processes they can implement immediately.
  • Reduced reliance on agencies
    Build SEO expertise internally and save costs long term.
  • Up to date knowledge
    Learn what actually works in today’s search landscape.

Who This Training Is For

This training is designed for companies with in-house teams that need SEO knowledge but don’t have dedicated SEO specialists.

It’s ideal for:

  • Marketing and content departments that want to increase organic traffic.
  • Companies that already publish content but aren’t seeing results.
  • Businesses with developers or web teams who need to understand SEO best practices.
  • Organisations that want to reduce reliance on external SEO agencies.

What’s Included in the Training

Every workshop is custom built around your company’s needs. Typical elements include:

  • Pre-training assessment
    Review of your site and goals to design a tailored agenda.
  • On-site delivery
    A full day or multi day workshop at your office (or a venue you choose).
  • Interactive learning
    Live keyword research, content reviews and technical checks on your own website.
  • SEO audit
    Walk through of your current strengths, weaknesses and opportunities.
  • Actionable frameworks
    Checklists, processes and strategies your team can keep using.
  • Follow up support
    A Q&A call or email support window to ensure successful implementation.
Dan Jones SEO Training and Speaking

SEO Topics We Can Cover

Your training will be designed around your team’s current skills and your company’s goals. Popular topics include:

  • How search engines work & what really drives rankings
  • Keyword research and content strategy
  • On-page optimization (titles, headings, internal links, metadata)
  • Technical SEO (crawlability, site speed, mobile optimisation)
  • Link building and digital PR strategies
  • Local SEO and Google Business Profile optimisation
  • Measuring results with Google Analytics & Search Console
  • Advanced modules for content writers or developers

Why Choose Me To Train Your Team

I’ve spent over a decade running SEO campaigns for clients across industries – from ecommerce to local service businesses. I run an SEO agency in the UK, and I’ve built and trained a team overseas to deliver consistent results.

I’m also the president of a Toastmasters club, which means I don’t just understand SEO – I know how to teach it clearly, engage an audience and make complex ideas easy to understand.

Unlike generic courses, this training is:

  • 100% tailored to your business and industry
  • Hands-on and practical
    No fluff, no jargon
  • Focused on results
    Building systems your team can keep using
  • Delivered anywhere in the world
    I’ll travel to your office, wherever you are

Book Dan Jones For In-House SEO Training