Finding a good SEO company to work with can be a complete game changer for your business.
Working with the right company can bring you massive online success and achieve results like this:
Whereas working with others can result in no online growth and could even get you completely banned from Google.
We all know the old saying “before you can find opportunities, you need to know what one looks like” is true of investing, but it also couldn’t be more relevant to an industry then it is to the SEO industry.
What A Good SEO Company Looks Like
In this section we will discuss the key points to look out for when searching for a good SEO agency.
They Have A Proven Track Record
The SEO company should be able to show you results they have gotten for previous clients with ease.
There shouldn’t be any “confidentiality issues” in showing you results, as they can simply blur out sensitive data.
You will want to see “Google Search Console” screenshots showing SEO growth over a period of 3, 6, 12 or 16 months.
Take a look through their website and try to find any screenshots they have included that look like these ones we have:
If they are getting results like those, that’s a very good sign that they’re an experienced company who get results.
They Rank Well Themselves
If you’re looking to hire an SEO company that’ll get you ranked higher on Google, but they aren’t ranking high on Google themselves – that’s a bit of a red flag.
Most SEO companies say the reason they don’t rank well on Google is because they don’t have the time to do SEO for their own business.
But any experienced SEO will know that’s not the truth.
The true reason why SEO companies don’t rank highly for their own industry’s keywords is because it’s incredibly competitive and difficult to do so.
If you find a company ranking high for SEO related service terms – that’s another strong signal that they know what they are doing.
Their Prices Aren’t Too Good To Be True
Most of the best SEO companies won’t list their prices on their website, as all SEO projects require a different budget.
But if you see a company that’s offering SEO services at an incredibly low cost, you can guarantee either one of two things:
- No results at all
- Dangerous black hat tactics
Getting no results back from your SEO investment is not only incredibly frustrating, it also slows down your business’s growth.
And using black hat tactics on Google nowadays is almost certain to get you banned in the long term.
These black hat tactics can work over the short term, and are often popular with new businesses who don’t mind risking their domain name’s ability to rank in Google, but for an established company that has an existing client base – black hat is a complete no no.
SEO costs money, time and effort. And any low cost hack to increase your rankings is no different to yo-yo dieting – it might work in the short term, but you’ll come crashing straight back down.
What A Good SEO Company Sounds Like
In this section we will discuss some of the things you should look out for when meeting with your new potential SEO company.
They’re Easy To Understand
One of the most important factors in a successful SEO campaign is communication between the SEO company and the client.
They need to understand exactly what it is you’re trying to achieve, and you need to understand exactly what you can expect from them on a monthly basis.
If they are not clear on exactly what it is they can give you, and you are experiencing some of the early signs of communication breakdown – this particular SEO company might not be the best fit for your business.
They’re Enthusiastic About Your Project
Another important factor in the success of your SEO campaign is how much work the SEO company is willing to put in.
If you meet with the project manager and can sense a true level of enthusiasm for your project, it’s a good sign you’ll get good results.
There’s a lot of work that needs to be done to get your website ranking higher in Google, and their enthusiasm will play a vital role in making that happen.
Their Strategy Sounds Logical (Instead Of Magical)
SEO is simple. And anybody making it sound magical is either confused themselves or trying to confuse you.
One of the things that will stand out when talking to an actual SEO expert is that it actually all makes logical sense.
You find keywords people are searching in Google, create landing pages to target the keyword and the searchers intent, and promote the page to other websites.
If you find the SEO company talking about hypothetical situations and things that don’t quite add up, it’s likely they don’t have a solid grasp of SEO themselves.
More often than not, companies that predominantly specialise in web design or social media marketing but offer SEO on the side will make SEO services sound magical, when the reality is they just haven’t got a very good understanding of it.
Want To Work With A Company That Gets Results?
If you’re looking to work with an SEO company that gets great results, get in touch with our team today by clicking on the button below and filling out your details.
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